Ebooks have a well established record in the internet marketing world. The ways in which an internet marketer can use them is almost limitless. Any internet marketer knows that ebooks can be sold as a complete information package or given away to market a specific website. They can be offered in part to lure prospective clients, or you can use them to base follow up products on. A very effective way to use ebooks for marketing is to write them about a product for which you are an affiliate.
The first method we will discuss is the to sell your ebook as a complete information source. Prices are generally less than $50 for most ebooks, but there are exceptions. It really depends on how specific and useful the information in the ebook is billed to be. In the case of something like solar power, or blogging, prices may be higher due to the technical quality of the information. If you are writing your own ebook to sell, or are having a freelancer write it for you, make sure that it is a high quality product. It really does you no good to put out a product that will have a high incidence of refunds as you will simply be giving all of your money right back to the unsatisfied customer.
To use your ebook as means to market your website, or one you are an affiliate for, is a great way to do it. Simply create a good ebook and pack it full of links for your site, or full of your affiliate links. This ebook can be given away as a free promotion of the information contained on your website and should contain "teaser" information to draw in prospective customers. It is a low cost, and maybe even free way, to promote your website.
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